VIDEO: Kendrick Lamar – Day In The Life | GRAMMY

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Kendrick Lamar steps into the spotlight as a nominee for the GRAMMY’s Best New Artist.  Take a look as the Compton native sits down and shares a few words for the camera on the struggle to make it to the top of the rap food chain.  Lamar shares what his busy lifestyle is like and what it takes as an artist to remain creative and deliver quality material despite the lack of hours in a day.

VIDEO: The Lox On Sway In The Morning

theloxJadakiss, Sheek Louch and Styles P catch up with Sway Calloway and Heather B on Shade 45’s Sway In The Morning show.  The New York emcees sit down for a candid interview and open up about their respective careers, history as a group and reassure fans that new music is on the way along with so much more. Check out The Lox also show off their skills for the camera as they jump into a few songs with on-the-spot performances for listeners tuned in.

VIDEO: Wale Talks Spazzing Out On Complex, Past Beef w/ KiD CuDi + More

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Wale sits down for a candid interview at HOT 97 with Peter Rosenberg and Ebro off the air.  The MMG rapper wastes no time in explaining his side of things when it comes to his recent beef with Complex Magazine.  Wale addresses his comments and reveals that he feels his past beef with KiD CuDi has something to do with why he feels the publication snubs him.  As the conversation continues, Wale admits he received numerous phone calls from people like JAY Z and DJ Premier after his angry phone call was leaked.

VIDEO: A$AP Mob Denys Beefing w/ Pro Era + More

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A$AP Mob catches up with Peter Rosenberg and Ebro at HOT 97 for an exclusive interview off air.  Take a look as the Mob denies internet rumors that there’s bad blood between them and Pro era.  ’90s Hip Hop was a major topic of discussion as the group credited the era as being a big influence on their sound.  Rosenberg and Ebro also addressed Trinidad James’ infamous Atlanta-New York along with the crew’s rumored preference for white women.  Before heading out, the mob spoke on their new single, “Trillmatic,” and shared their thoughts on what it was like to work with Method Man.

VIDEO: Diddy Reflects On His Father’s Death + More On The Arsenio Hall Show

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Sean “Diddy” Combs caught up Arsenio on his late night talk show for a one-on-one interview in front of a live studio audience.  Viewers at home also tuned in as the Hip Hop entrepreneur opened up for the cameras and discussed his earliest memories as a child of his father.  The Bad Boy head honcho also boasted about embodying his deceased father’s hustler spirit and charismatic characteristics.  Before the clip fades to black, Diddy addresses how important it is for him to spend time with his kids despite his demanding schedule.

http://youtu.be/lpK5EJuNcPo

VIDEO: Troy Ave Talks New York Hip Hop, Fabolous, Pusha T + More w/ DJ Whoo Kid

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Troy Ave recently stopped by Shade 45 for an exclusive on-air interview with DJ Whoo Kid.  Harry Powder opened things up by crediting 50 Cent, Master P, Biggie, and JAY Z as early influences.  As the current state of New York Hip Hop quickly became the topic of discussion, Troy reassured listeners that his music if a reflection of his real lifestyle and upbringing in the streets.  The Brooklyn rapper also elaborated on his friendship with Fabolous, explains how he was able to get Pusha T on his new album and much more.  Wu-Tang’s Raekwon also joins in on the conversation close to the 14 minute mark.

VIDEO: Kanye West Says He Wants To Be The Black Obama Of Clothing + More

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Kanye West stopped at V-103 in Atlanta to talk with host, DJ Greg Street, about a number of topics which included his past interviews with The Breakfast Club and Sway Calloway, the fashion industry and much more.  Take a listen as Yeezus also weighed in on his lack of creative power previously at Louis Vuitton, his early days at Roc-A-Fella as a producer and his passion for designing.

VIDEO: Eminem – “Not Afraid” Live For BBC Radio 1

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Here’s another visual from Eminem’s recent in-studio performance for BBC Radio 1.  Take a look as Slim Shady jumps into his Recovery smash single, “Not Afraid,” and gives an emotional live rendition for the cameras.  Be sure to pick up Eminem’s latest offering with the album, The Marshall Mathers LP 2, which is now available in stores.

VIDEO: Asher Roth Responds To Eminem’s Diss, Talks JAY Z + More

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Peter Rosenberg and Cipha Sounds link up with Asher Roth on the latest episode of Juan Epstein.  The main topic of discussion in the clip revolves around Eminem’s bars he aimed in Roth’s direction after feeling like the “College” rapper took a few subliminal jabs on a past song.  The hosts and Asher also share a few laughs when they look back on JAY Z’s verse for Kanye West’s “Monster.”  Watch as Rosenberg and Cipha explain to listeners why they find the first few lines of the song to be comical plus much more.

VIDEO: Snoop Dogg Says He Has No Regrets In Life + More

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Snoop Dogg did the honors of gracing AXS TV with his presence as the Doggfather stopped by for a one-on-one chat with DJ Skee.  Check out this clip from the interview where the Long Beach native gets a little deep and shares his philosophy for the way he chooses to live his life.  In fact, Snoop explains that he has no regrets for any past situation he’s been involved in or decision he’s made because in his eyes that’s the way things were already designed to play out.