VIDEO: Cam’ron & Juelz Santana – Reebok Classic Christmas | Commercial

camronnjuelzDipset’s Cam’ron and Juelz Santana combine forces with Reebok to drop limited holiday colorways of some of the brand’s classic models.  Check out this commercial of the duo as they hang out in sunny Miami and hustle a few ballers on the local court with their superior footwear.  For what it’s worth, this is pretty entertaining and definitely has its funny moments.  You can’t knock the hustle.

VIDEO: Shaq & Reebok Classics – Brick City Commercial w/ Redman

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Reebok links up with Shaq for a new commercial which is inspired by the former NBA star’s roots in Newark and the upcoming “Brick City” color way of his Shaq Attaq sneakers.  Watch as the Diesel shares walks the halls of his old school and drops some deep narration on what his city means to him and how it was responsible for molding him as a person and a player.  Rapper Redman also makes a quick cameo towards the end along with a few students who join in to have some fun.

VIDEO: Rick Ross Performs “FuckWitMeYouKnowIGotIt” At Reebok Event & Balls Out In Vegas

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Rick Ross takes in the stage in Las Vegas at Reebok’s Classic Event.  As host for the party, Ricky kept the crowd live with the help of Swizz Beatz and French Montana.  MMG’s Stalley was also in the building as Rozay decided to turn the club up with his hit collaboration “FuckWitMeYouKnowIGotIt” off JAY Z’s Magna Carta…Holy Grail LP.  Afterwards, Ross and company made their way to Rain for the official MMG and Reebok suite after party where the real fun shit goes down.

VIDEO: Rick Ross Shows Off Reebok’s Big Bang Center & Resigns Endorsement

Rick Ross

It’s pretty obvious Rick Ross’ business arrangement with giant sneaker brand Reebok is back in effect as the MMG rapper introduces the world to the new Big Bank Center.  With everyone on the court decked out in Reebok’s, the former correctional officer enjoys a fun game of basketball before indulging in some Wing Stop afterwards.  Also, check out in-studio footage of some new and upcoming MMG talent towards the end of the visual.

NEWS: Rick Ross Issues Apology Over “U.O.E.N.O.” Rape Lyrics

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Rick Ross finally decided it was time to speak up on the matter after recently being dropped by Reebok as an official endorser for the company.  Below is Ross’ official statement and apology regarding the matter.  I have to be honest, I’m disappointed that he didn’t include his signature grunt at the end within his text. Huuu!

“Before I am an artist, I am a father, a son, and a brother to some of the most cherished women in the world. So for me to suggest in any way that harm and violation be brought to a woman is one of my biggest mistakes and regrets. As an artist, one of the most liberating things is being able to paint pictures with my words. But with that comes a great responsibility. And most recently, my choice of words was not only offensive, it does not reflect my true heart. And for this, I apologize. To every woman that has felt the sting of abuse, I apologize. I recognize that as an artist I have a voice and with that, the power of influence. To the young men who listen to my music, please know that using a substance to rob a woman of her right to make a choice is not only a crime, it’s wrong and I do not encourage it. To my fans, I also apologize if I have disappointed you. I can only hope that this sparks a healthy dialogue and that I can contribute to it.”

NEWS: Reebok Drops Rick Ross

RossReebokReebok decided today was good as any other day to terminate their endorsement deal with MMG front man Rick Ross.  It looks like Ross’ previous pro-rape lyrics he decided to spit on Rocko’s “U.O.E.N.O.” just didn’t sit well with the head honchos over at Reebok.  Women’s group, Ultraviolet, recently set up shop outside one of Reebok’s stores in Manhattan to protest against the rapper and raise public awareness.  However, after the song’s release in January several petitions were initiated and issued by different women’s groups and rape victims.   Again, this all comes as a result of Ross’ lyrics where he raps:

“Put Molly all up in her champagne, she ain’t even know it, I took her home and I enjoyed that, she ain’t even know it.”

Officials for the sneaker brand stated today “Reebok holds our partners to a high demand and we expect them to live up to the values of our brand.  Unfortunately, Rick Ross has failed to do so.”

In all fairness to Ross it should be noted that he did state it was all a misunderstanding and that his verse was misinterpreted.

VIDEO: Skee Locker – Nike Huarache Light Free, Air Max Griffey 360, Supra S1W & Reebok DMX Run 10

 

Nike Huarache Light Free Edition
Up first is the new Nike Huarache Light Free Edition.  The sneaker is composed of a familiar Huarache upper in a classic OG color way of Black, Concord Blue, and with hints of Team Orange.  Along the toe box and inner lining there is also a nice stand out Neon Turquoise.  Infused with a white bottom sole found on Nike’s Free Run models, the upper is made up of mesh material while a soft nubuck wraps along the toe box and sides of the running shoe.  The classic Huarache logo stands out in Orange across the top of the tongue.  DJ Skee also shares an alternate color way of the Nike Huarache Light Free Edition in wolf grey, white and infrared.  
Supra S1W Stevie Williams
Next up are the Supra S1W Stevie Williams that were released in a vibrant Neon Coral color way.  The upper sports soft quality leather while just above a white cup sole the sneaker is composed of nice nylon material.  Not to be forgotten, the shoe also comes with Supra’s patented SUPRAFOAM which is sure to provide fans of the model with all the comfort needed.
Reebok DMX Run 10
Originally released in 1997, Reebok is back in the mix and has once again revived the classic DMX Run 10 style.  The upper portion of the shoe is composed of a navy mesh that wraps around the shoe while the toe box and tongue remain white.  For added detail, reflective piping also wraps around the upper while hints of Cherry are spotted along the Reebok outer sole branding, tongue, and inner netting.  However, the classic runner’s most popular feature has to be its Ice Blue sole that provides a quality cushioning system.
Nike Air max Griffey 360
Composed with the intent of a Hyperfuse style, the Nike Air Griffey Max 360 comes out swinging in a White, Black, and Freshwater color way.  With Griffey Swingman logo across the outer heel in white, the sneaker comes equipped with nice technical features such as the Nike Air Max 360 technology bottom sole.  The Nike+ enabled Max Air platform also sports nice added details ranging from its “Swingman” lettering along the back heel to its “24” across the upper tongue.  The toe box also sports a nice white leather with a fairly decent sized Black Nike check for style points.

-Luie Carrion