VIDEO: Rihanna – What Now | Behind The Scenes


Go behind the scenes for an exclusive look at Rihanna’s new music video for “What Now.”  The singer gives the camera some commentary on the creative direction of her new visual as well as some of her staff on hand.  Take a look as Riri stays busy for her new music video and condenses two days worth of work into two.  “What Now” is featured on the singer’s latest album, Unapologetic.