50 Cent returns with a new song and music video for “NY” which finds the East Coast native holdin’ it down for his city and once again proclaiming himself the top artist.  Never one to respect the competition, Fif laces the dark and gritty sounding instrumental with his familiar tough talk delivery and encourages listeners to call him by his new alias “NY.”  Take a listen and watch the G-Unit general in action below courtesy of the Eif Rivera direction visual.